Retorik Request a Call
The institution speaks in more than one voice.

The most read thing your institution publishes is a person.

Your leaders’ ideas, in their voice — with a record of who stood behind every word.

Retorik drafts in minutes what your chief executive, your chief economist or your head of product would take days to publish: in their voice, from their own ideas, with a record of who checked it, who approved it, and what it drew on.

Retorik for leaders Chief executives · Chief economists · Heads of product · Design directors · etc. Read on → Retorik for communications Communications · Press and public affairs · Social media · Speechwriters · etc. Read on →
One draft in Retorik, 'European AI gap is fundamentally a capital markets problem', shown twice: the LinkedIn version as one post, and the Threads version as a numbered thread, with the channel tabs LinkedIn, X, Threads and Long-form above.
One draft, two of its versions: the LinkedIn post on the left, the same argument as a thread on the right. The founder’s own, on the product as it runs today.
The case

The channel your institution owns, and hardly uses.

  • Company pages are read less each year; the people who run companies are read more.
  • Every age group now expects the chief executive to be personally visible.
  • Employees trust a leader who communicates in public three to one over one who does not; readers of the financial press, six to one.
  • Nearly half of people cannot name a single chief executive. Trust rises seventeen points among those who can name two.

The same is true one level down. The people who know what an institution is doing — the chief economist, the head of product, the director who runs the thing — are read when they write, and most never do. Retorik is built so that publishing takes minutes rather than days: more of the institution’s people heard, and its reach grown, at a fraction of what a single post costs it today.

Reported, not our measurement: Edelman Trust Barometer 2025; Brunswick, Connected Leadership; reach reports on company pages against executives.

The shape of it

Your ideas, in your voice — shaped into a post in minutes,
with a record of who stood behind every word.

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